Author Archives: Therese Roth

The Root of Procrastination

Why do people fall for scams in the first place? It’s a question that’s been addressed by psychologists, coaches, recruiting professionals, help centres and the clergy, in myriads of written publications, talks and presentations. What could cause people to become so desparate, that…

Critical Thinking Skills

Anyone who has ever attended college or university knows it! You are involved in science, subjects of exact knowledge, literature, medicine, law, economics, etc. The expectation upon you, which I’m sure your professors emphasize in one way or another, involve the power of…

A Heart of Gold – Charity Marketing Campaigns

Marketing for Charities

  We’ve all been approached before, in railway stations, subway ticket areas and other public places…. Fundraising for charities, top charity campaigns at the international level. A small monthly donation for an important cause, for as long as the donator would wish to…

Campus Brand Management

Branding in colleges

Many large companies, like banks, law firms, accountant businesses, computer multis and producers of daily necessities or luxury products are looking for students to represent their brands at universities and colleges… If you have a platform to reach your peers, friends, and other…

Write to Earn Money, but How?

Writing for a target audience

If you’re a student in a higher semester, chances are, you’ve been approached to help with writing assignments from more junior college members, and some will gladly pay you some pocket money to help them pass that next test! Usually, people will feel…